A compact of pressed powder is one of the most iconic items in makeup, the expression “to powder one’s nose” or similar are ages old and in some cases like Edo Period Japan used as code words for geisha and oiran and we always associate a pressed powder with a touch of elegance and sophistication, it comes very hand for “product placement” in movies or tv series, the one that comes to mind is Sonia Braga in “Alias” with a MAC compact checking her makeup.
Estee Lauder is also known for its collectible compacts, Chantecaille will on occasion create special edition compacts (ouch, wallet), it is probably one of the most used makeup items when creating limited edition items.
Loose powder has the glamour of a beautiful package and a luxurious powder puff softly by a vanity or armoire.
Powder can be used for two goals:
Slightly evening out your skin tone and still keeping your look natural and created the illusion of smaller pores, it also reduces excess shine in the T-Zone or other areas.
Setting foundation and concealer (specially in fluid/cream formulations) keeping them “stable” and preventing them to migrate to other areas on your face.
Preferably, loose powder is applied to set the face makeup and ensure a proper blush and pressed powder application making color and pigment application a lot easier because the foundation or skin’s natural oils don’t adhere to the powder product that is being put on top.
Pressed powder on the other hand is preferably used in a shade closest to your skin tone as an alternative to foundation or for touch ups to reduce the shine. It can be also used in darker shades than skin tone to contour and reshape the face. While some makeup artists (like Kevyn Aucoin) would regularly use contouring techniques to beautify the face, others like Bobbi Brown avoid contouring altogether believing that it makes the woman (or man) look unnatural. In this case, the lighter shade to enhance areas like the nose bridge can be of a more pearly finish to attract light and the darker shade is matte to create a shadow effect.
In my opinion, if I decide to contour it’s in evening makeup where light is more forgiving and you can get away with it more easily.
Both loose and pressed powders can be matte, pearly or iridescent (be careful with shimmer finish powders, some are too glittery and look weird and almost circus like) and achieve a wide variety of looks.
Since I’m prone to an oily complexion, I will wear MAC’s Blot Powder in pressed format during most of the year and will use Chanel Le Poudre Universel Compacte at the peak of winter.
The usage of powder requires some extra care with your skin, as powder will absorb sebum and oil and residual moisture, if you don’t exfoliate on a regular basis you might end up with dry patches and flaky skin that isn’t all that flattering, so remember to exfoliate if you like to apply powder in your face.
Powder can be applied with a powder puff or a large brush, a puff ensures a higher coverage of product and a more matte finish. Using a brush allows a more sheer application resulting in a more natural look. If you use a powder puff, then slightly sweep with your powder brush to remove excess product.
Loose powder can also be used with a large eyeshadow brush as a “safety net” under the eyes to catch falling eyeshadow or mascara, specially very dark colors that can stain your under eye area and make you look like you’ve been hit.
For more mature skin, avoid very dry matte powders as they will make your skin appear very dry and emphasize fine lines, specially under the eye, so it’s best to avoid powder in this area unless absolutely necessary or opt for a more “moisturizing” formulation.
One of the biggest myths is that translucent powders are suitable for every complexion and I disagree, they work for light to medium complexions, but in deeper skin tones it will end up making the complexion look ashy or dull and you require a certain amount of pigment to make sure the color doesn’t change. Other brands will always have yellow tones in their powders to maintain the looks natural and balanced.
While some resist to the application of powder, I believe it to be essential to ensure a proper blush and eyeshadow application and there’s always a pressed powder compact in my backpack.